Healthier Choice Flooring Acquires Flexitions

Aug 25, 2010

Healthier Choice Flooring (Dalton, Ga.), an acoustic underlayment and carpet cushion manufacturer, has acquired Flexitions LLC. Flexitions LLC manufactures a stainable, flexible transition molding product line for use with hardwood and laminate flooring applications. To help raise consumer awareness of Flexitions, Healthier Choice Marketing Manager Drew Holland says his company will introduce a new marketing program that will include advertising, sample kits, POP fixtures and a bigger online presence.

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