Business

How CDAP Can Help Canadian Wood Floor Pros Grow in the Digital Economy, Part 2

If you are a small business owner who wants to reach more customers online, you may be eligible for a microgrant of up to $2,400 and access to a network of digital advisors through the Canada Digital Adoption Program (CDAP) Stream 1.

September 26, 2023

What’s Something You’ll Never Hear a Wood Floor Pro Say?

Wood floor pros told Wood Floor Business what people will never, ever hear coming out of their mouths.

September 21, 2023

On23 Talk Back1

Tales From the Front

Tales From the Front: A Clever Way to Move a Fridge

When a GC was being ridiculous about moving a huge refrigerator, instead of getting confrontational, Keith Christopherson thought of a creative way to make the GC cooperate.

September 21, 2023

What You Should Be Doing as a Flooring Salesperson

I learned a lot about sales and selling in the process of building my business. Here are some tips and reminders about what I believe you should be doing every day to improve as a professional who sells wood flooring for a living.

September 19, 2023

A good salesperson needs to build confidence and become the leader in every customer interaction.

The GC’s MIA. Can You Pursue Payment From the Client?

The GC you subcontracted for has stopped answering his phone. What's your next steps for getting paid what you're owed?

September 19, 2023

In most states, subcontractors cannot pursue payment from a property owner without first preserving lien rights.

Trendspotting: Teak Makes Popular Flooring in Mexico City

Teak is currently one of the most popular flooring species in Mexico City, along with red oak and tzalam (also known as Mayan walnut), says Abraham Moreno, commercial director of Ciudad de México-based Marca Madera.

September 19, 2023

Marca Madera installed this teak floor in a boxing gym in Mexico and finished it with matte Bona Traffic HD.

AI Helps Pro Generate Leads on Facebook

Ted Ber of Dallas-based Ted’s Home Improvement was paying $1,200 a month to an agency to generate leads on Facebook when his friend in the moving industry recommended a software that uses AI to create and manage Facebook ads.

September 19, 2023

Ted Ber generated a month’s worth of successful Facebook leads with the help of an AI program.

Wood floor Pro’s Nonprofit Offers ‘A Glimmer of Light’

Running a successful wood flooring business made Izaiah Barrow a well-known pillar in his community, and he saw it as an opportunity to give back. “I love knowing that my community is not going without,” Barrow says.

September 19, 2023

Wood floor pro Izaiah Barrow's nonprofit Theory 9 has organized multiple successful turkey drives for his community.

Readers Respond: What Wood Flooring Statement Has You Like ‘???’

WFB asked followers on Facebook and Instagram to fill in the blank for this popular meme.

September 18, 2023

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What I’ve Learned as an Inspector for ‘Luxury Vinyl’ Flooring

Lifelong wood floor pro Bob Goldstein discusses some of the facts he learned when he started doing inspections on "luxury vinyl" floors.

September 15, 2023

Two of the common complaints I see when I do LVP inspections: coming apart at the seams (above at left) and cupping (at right).

Building Systems to Break the ‘Tradesman’s Curse’ for Growth in Your Wood Flooring Business

Wood floor pro Matt Garcia realized he had to completely transform how he managed his company if his dreams for growth were going to materialize.

September 15, 2023

We’ve been working hard to break the “tradesman’s curse” by implementing systems and measurable goals for the entire team, and it has transformed our business.

How We Modernized Our Business as the Next Generation

September 15, 2023

My brothers Jason (left) and Zach (right) and I didn't intend to make a career out of wood flooring, but now we work together to run the company our grandfather and dad started.

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Tech823opener

Top-Nail 5/16-Inch Strip: How We Did (and Still Do) These Floors

Lifelong Vancouver-area wood floor pro Ron Teljeur explains how 5/16-inch top-nail wood flooring was used historically and is still used today.

Or Aopen 823 Lg

Making Flooring Dreams Come True: The Winners of the 2023 Outstanding Retailer Awards

The hand-crafted parquet steals the show in this basement hangout.

Yes, That’s Wood Flooring—Not Tile—in This Unique Bar Room

The contractor on this job applied the second coat of waterborne finish without abrading; the first coat had become too inert after sitting more than 72 hours.

The Top Reasons Why Finishes Fail (to Perform)

Márcio and Fabio Goncalves of Port Chester, N.Y.-based Creation Hardwood Flooring Specialists drove home the 'Most Unusual Work Vehicle' title for their 1929 Ford Model A truck.

Rolling with Opportunity: See the Winners of the 2023 WFB Truck and Van Contest

Resource Book

Looking for a specific product or a company? Wood Floor Business has the only comprehensive database of the industry.

Podcasts

All Things Wood Floor, created by Wood Floor Business magazine, talks to interesting wood flooring pros to share knowledge, stories and tips on everything to do with wood flooring, from installation, sanding and finishing to business management.