In this role, Morin returns to Sika Interior Finishing and will collaborate with all internal sales, marketing, and technical channels to help define and execute business plans designed to focus on market penetration and sales growth for Sika customers. Her top priority will be building trust through addressing customer needs and creating customer satisfaction.
"I am thrilled to return to the floor covering industry, and I look forward to working with customers to get a clear picture of how we may improve our cherished partnership,” Morin said in a statement.