How to Respond When They Say Your Price is Too High

Sep 23, 2014

Most of us have heard it many times: Your price is too high. How can you answer that? I'll tell you my thoughts here:

Meeting Of The Minds

A Week of Learning at the 'Meeting of the Minds'

June 17, 2025

Remote Floor Estimates—How to Increase Profits and Save Time on the Road

Remote Floor Estimates—How to Increase Profits and Save Time on the Road

The Personal Connection

The Personal Connection: How Do You Make Clients Feel?

‘Match Existing Wood Flooring’: Is It a Fool's Errand?

The Crazy Thing That Chandelier

The Crazy Thing That Happened After the Chandelier Dented This Floor

A Week of Learning at the 'Meeting of the Minds'

In May, Daniel Antes was kind enough to open up his Distinctive Hardwood Floors shop once again and host another “Meeting of the Minds” event. It’s a gathering of wood floor pros and reps to share ideas and techniques.

Meeting Of The Minds

Sponsored

Remote Floor Estimates—How to Increase Profits and Save Time on the Road

Quote That

In this session, flooring professionals will learn how to streamline their estimating process by harnessing augmented‑reality measurement and self‑service floor‑plan tools.

Remote Floor Estimates—How to Increase Profits and Save Time on the Road

The Personal Connection: How Do You Make Clients Feel?

As hardwood floor pros, we are always striving to use the best products, the latest gear and the newest tech we can get our hands on, but what actually keeps every one of us in business?

The Personal Connection

‘Match Existing Wood Flooring’: Is It a Fool's Errand?

When using an architect’s or designer’s plans for interior remodeling work, you will sometimes see the term “match existing” when repairing or replacing a portion of the existing wood floor. Here is my advice.

The Crazy Thing That Happened After the Chandelier Dented This Floor

"Honestly, on this job I never thought about this situation happening in a million years," says wood floor pro Josh Hansman about this repair of a wood floor with dents from a massive chandelier.

The Crazy Thing That Chandelier

How Manual Labor Saved an Art Movement (or ‘The Revenge of the Skinny, Vulgar Floor Scrapers’)

“The Floor Scrapers” by Gustave Caillebotte was singled out and deemed “vulgar and crude,” as it violated the unwritten law of popular art by showing the urban working class just going about their business—but it also ended up saving Impressionism.

How Manual Labor Saved

Video: Angelo DeSanto on the Show Floor at TISE 2025

Wood floor pro and Wood Floor Business author/blogger Angelo DeSanto of Rancho Cucamonga, Calif.-based wood floor contracting company Dande West takes viewers on a walk through the show floor at TISE 2025, the biggest flooring show in North America.

Screenshot 2025 02 04 At 3 41 47 Pm

Odd Stuff on Odd Jobs: Hack Work and a Saggy Subfloor

Often we run into jobs that have additions and home improvements that may have not been thought out nor factored in for future additions. On this job, the builder had to make structural fixes, and we had to remove a layer of thinset and self-leveler.

My Solution for a Nightmare Particleboard Subfloor Situation

I walked inside to get a look at what was accomplished in my absence, and as my roving eye of Sauron set itself on the subfloor, I beheld a terrible sight: There was only particleboard in every room.

Particleboard Meme

Moving Toward Rewards: The Little Lady I Met in Vegas

In 2024, after years of deliberating, I allowed myself to make a purchase that feels like a reward for years of hard work and toil on wood flooring job sites.

The Little Lady

'Meeting of the Minds:' Pushing the Boundaries of What’s Possible in Wood Flooring

In October, I attended the “Meeting of the Minds,” a gathering of hardwood flooring professionals hosted by Daniel Antes at Distinctive Hardwood Floors. We all came together with one goal in mind: exchange knowledge, ideas and techniques.

Trick of the Trade for Doing a Wood Floor Board Replacement

Lifelong wood floor pro Ron Teljeur, owner at Aldergrove, B.C.-based Acorn Wood Floors Ltd., demonstrates an easy tip that helps protect existing flooring when doing a board replacement.

Board Replacement Tot Intro

How Wood Flooring Pros Can Manage Their Tempers and Control Frustration

Wood flooring contractors know that when you are working with the general public all day every day, you can encounter some difficult personalities. Here are 10 points elaborating on how contractors can manage their tempers.

How Pros Manage Frustration

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Podcasts

All Things Wood Floor, created by Wood Floor Business magazine, talks to interesting wood flooring pros to share knowledge, stories and tips on everything to do with wood flooring, from installation, sanding and finishing to business management.