Havwoods International (Carnforth, United Kingdom) made three C-suite appointments: Tony Lorenz, Global CMO; Peter Jones, Global COO; and Andrew Barnes, Global CFO.
The appointments were made as part of a strategy to “champion” the global development of the brand as it enters a phase of international expansion.
Lorenz, Jones and Barnes will be responsible for the company’s global positioning, with a focus on marketing, budget strategy and logistical objectives.
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