Linda Kramme

Linda Kramme is the manager of the Global Forest & Trade Network – North America of the World Wildlife Fund. She can be reached here.

As25 Ora Winners

Thriving Through Innovation: See the Winners of the 2025 WFB Outstanding Retailer Awards

From reimagined showrooms and mobile studios to thoughtful mentorship, employee empowerment and social media marketing, these WFB Outstanding Retailers are proving that personalized service is key to long-term success.

Domestic pine three ways (from left): antique heart pine (courtesy of Joe Dawson), white pine (courtesy of Daniel Reddy) and Southern yellow pine (courtesy of Kyle Thompson).

Useful Advice When Dealing With Pine Flooring

As25 Techn Hed

How I Do These Jobs: Refinishing Decks

Shelby, Nick and Doug Lux.

How We Transitioned to a Second-Generation Family Business

From Jobsite to Factory Floor: LED Roller Coaters Are Revolutionizing Wood Finishing

From Jobsite to Factory Floor: LED Roller Coaters Are Revolutionizing Wood Finishing