Contracting: Page 2
The Threat of the 'Deal'—And Do Customers Care? Part 2
Lowballing will always be a problem in any industry, but contractor Angelo DeSanto has an answer for wood flooring pros.
April 13, 2020
How I Protect Myself from a Growing Problem: Theft
Wood floor pro Angelo DeSanto shares the specific steps he takes to protect his business from an increasing problem: theft.
April 1, 2020
How Did You Get Into the Wood Flooring Business?
The path into the wood flooring business can be straight and narrow or winding and crazy. These pros share how it happened for them.
March 19, 2020
A Bold Business Plan: Embrace What Makes You Unique
A business class I took forced you to ask yourself what makes you distinctly different from everybody else. For me, looking around at all the male flooring contractors, that was easy.
March 19, 2020
The Threat of the 'Deal'—And Do Customers Care? Part 1
Customers accepting bad quality as long as they get a great price has become a scourge in our modern society, including in the wood flooring industry.
February 26, 2020
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How My Military Training Helped Me Succeed in Hardwood Flooring
At first glance, it doesn’t seem like wood flooring and what I do in the special forces have too much in common. But it turns out my military training instilled in me a trait that’s helped me succeed in the wood flooring industry: attention to detail.
January 16, 2020
How to Protect Yourself From Customers That Turn on You (Like This One)
Can you always trust customers? No. That's why you should take steps to protect yourself in case things take an unexpected turn.
December 5, 2019
Customer Excuses for Not Paying: Yes, This Happened to Me
Wood flooring pro Angelo DeSanto usually manages to get paid fully for this jobs, but in this case, he made a decision to get most of his money as opposed to none.
November 20, 2019
How I Combat the Common Excuses for Customers Not Paying
Wood flooring pro Angelo DeSanto has heard plenty of excuses for customers not paying, and he's figured out techniques to get paid anyway.
October 29, 2019
Have You Gotten in Trouble Being ‘Accommodating?’
Wood flooring pro Angelo DeSanto learned the hard way how to stand up for himself and not get taken advantage of by his wood flooring clients.
October 7, 2019
The Unfortunate Reason We End Up With Lead-Gen Customers
Wood flooring pro Jim Kramer of Delaware Valley Hardwoods sees lead-generation services having on the wood flooring industry in his area.
September 20, 2019
What’s the Coolest Thing You’ve Made from Leftover Wood Flooring?
These clever and beautiful projects show that wood flooring pros' creativity doesn't end when they leave the job site.
September 19, 2019
What I Wear to Call on Customers
Aussie wood flooring pro Greg Ceglarski noticed something unusual about his close rates that depends on the clothes he's wearing.
July 25, 2019
Coming to Grips With Not Being the Wood Flooring He-Man
Wood flooring pro Angelo DeSanto talks about a recent injury resulting from not taking precautions to protect his body on wood flooring job sites.
July 17, 2019
What I Really Think About the 'Controlling Subcontractor Price Creep' Article
Wood flooring pro Angelo DeSanto has a strong reaction to an article about how builders need to control "price creep" from their subcontractors.
July 2, 2019
2019 Wood Floor Business Truck and Van Contest Winners
From dazzling to disastrous, see some of the coolest hardwood flooring vehicles of 2019.
May 21, 2019
Talk Back: What Was the Very First Task You Ever Did on a Wood Flooring Job Site?
Wood flooring pros share their memories of the first thing they ever did on a wood flooring job site—for better or worse.
May 21, 2019
How I Started: $37, No Car and No Connections
'I moved down here when I was 21 with my friend, my bed, my clothes and, literally, 37 dollars in my pocket,' says wood flooring pro Dan Portu, who now runs a successful wood flooring business.
May 20, 2019
Page 2 of 8
Largest Home in the U.S. Gets a Parquet Masterpiece
See the story behind the wood floors in Bel Air's biggest mega-mansion.
Moisture Testing 101: How To Do It Right On Every Job
Finish Peels 14 Months After Recoat: Who Will Pay?
Trick of the Trade: Put Hot Glue To Work On Glue-Downs
Wood Floor Rescue: What Stain Looks Like ... On Top Of Poly
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