How Blind-Item Pricing Can Improve Margins

Hf 0400 117

Hf 0400 117

One of the oldest and most widely used tools in maintaining gross margins is the concept of matrix (or variable) pricing. With this concept, companies aim to be highly price competitive on their fastest-selling items, thus operating with thinner profit margins on those items. They then build more gross margin into the business on slower-selling ones, which tend to be less price-sensitive.

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