Shaw Industries Inc. (Dalton, Ga.) recently hired Katie Ford to serve as the company’s hard surfaces marketing director.
Ford grew up in a family-owned floor covering retail business, and has been linked to the industry virtually her whole life. She was most recently at Beaulieu of America and also spent time at Mohawk Flooring.
She will be responsible for developing marketing solutions for all hard surfaces product categories.
“Katie’s professionalism and enthusiasm are engaging and welcoming,” said Kathy Young, vice president of marketing services, in a statement. “She’s made an immediate, significant impact to the business and we look forward to her leadership and industry expertise to help drive additional growth and profitability of our hard surfaces categories.”
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