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Kährs Revises Sales Strategy for 2019

WFB Editors
Jan 2, 2019

Kährs Group announced it will refocus its sales through three main customer channels in 2019, including the commercial project, retail and digital markets.

The company said the largest changes will be in the commercial segment as it aims to become a stronger flooring partner in global commercial projects.

“We’re also adapting our digital transformation by putting a greater focus on online sales going forward,” President and CEO Christer Persson said in a statement.

The company said it has several new products it will also be unveiling throughout 2019.

“I am excited about the coming transitions and confident that they are key for building and developing Kährs for the future, a Kährs 2.0,” Persson said.

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