Sam CobbSam Cobb is vice president of sales and marketing at West Plains, Mo.-based Real Wood Floors.Green IssuesMaking a Truly 'Green' Wood Floor SpecToday I got a "green" spec across my desk for a big commercial project: 180,000 square feet of 3¼ (only), select-and-better (only) red oak … and all FSC-certified. Here's somebody saying that they want to be environmentally friendly, but the spec itself encourages waste. They don't realize the hypocrisy of what they're spec'ing for that project.July 25, 2011Page 1 of 1Top StoriesRetailThriving Through Innovation: See the Winners of the 2025 WFB Outstanding Retailer AwardsFrom reimagined showrooms and mobile studios to thoughtful mentorship, employee empowerment and social media marketing, these WFB Outstanding Retailers are proving that personalized service is key to long-term success.TechniquesUseful Advice When Dealing With Pine FlooringContractingHow I Do These Jobs: Refinishing DecksNewsRecognizing Wood Floor Contractors: Enter the 2025 Ultimate Wood Floor Guy/Gal ContestSponsor ContentTransform Red Oak Into White Oak In One Easy Step