Brian GerelloBrian Gerello is regional sales manager at Huber Engineered Woods, the makers of AdvanTech flooring.MoistureMysterious Moisture: This Moisture Meter Reading Didn't Make SenseI was contacted by a hardwood floor installer in South Carolina to determine why his moisture meter was displaying unusually high readings of the subfloor prior to the installation of hardwood flooring.May 28, 2014Page 1 of 1Top StoriesRecoatingHow We Do These Floors: Recoating The Worst of the WorstWe dialed in a recoating process that worked, even on the most demanding jobs—here’s my advice for a recoating process that works.Stain/Custom ColorPrevent This Common Complaint: The Stain Won’t DryRetailGoing the Distance: See the Winners of the 2026 WFB Outstanding Retailer AwardsNewsEnter WFB's 2026 Ultimate Wood Floor Guy/Gal Contest by Oct. 1Sponsor ContentThink Like A Brand: Why Your Flooring Business Needs A Real Identity