Joshua Neuberger

Sponsored: The Lowdown on Using Natural Penetrating Oil Finishes

There's buzz in the hardwood flooring industry about natural penetrating oil finishes. What are they?

October 14, 2016

The steel trowel application method allows the contractor to push the oil deep into the wood fibers, yet is flexible enough to cut in the edges of the working area.

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As25 Ora Winners

Thriving Through Innovation: See the Winners of the 2025 WFB Outstanding Retailer Awards

From reimagined showrooms and mobile studios to thoughtful mentorship, employee empowerment and social media marketing, these WFB Outstanding Retailers are proving that personalized service is key to long-term success.

Domestic pine three ways (from left): antique heart pine (courtesy of Joe Dawson), white pine (courtesy of Daniel Reddy) and Southern yellow pine (courtesy of Kyle Thompson).

Useful Advice When Dealing With Pine Flooring

As25 Techn Hed

How I Do These Jobs: Refinishing Decks

Wfb Uwfggc Website 825

Recognizing Wood Floor Contractors: Enter the 2025 Ultimate Wood Floor Guy/Gal Contest

Sawdust in Our Veins

Sawdust in Our Veins