Rod LorenzRod Lorenz is president at Black Creek, Wis.-based Ralph’s Hardwood Floor Company Inc.ManagementHow Hiring Outside Experts Transformed Our Wood Flooring BusinessWood flooring pro Rod Lorenz details how hiring consultants has helped his wood flooring business grow and be successful.January 30, 2017Page 1 of 1Top StoriesContractingBlending Personality With Practicality: See the Winners of the 2025 WFB Truck and Van ContestGet ready to rev your engines and roll into the world of wood flooring pros’ work vehicles. The WFB Truck & Van Contest celebrates pros' trucks and vans with categories for Best Exterior Graphics, Most Organized Interior, Most Unusual Work Vehicle and Biggest Disaster.DesignAnimator’s Studio is Transformed With a Herringbone Pencil FloorSubfloor PrepSelf-Leveler 101: How We Do It Before Installing Wood FlooringParquetTransformative Flooring Design Illuminates HomeSponsor ContentA Complicated Challenge: Refinishing the Tavern on the Green