Luis PerezLuis Perez is owner at Atlanta-based Hero Flooring LLC. Find Hero Flooring on Instagram here.ContractingNothing In Life Comes Easy: How I Started My Gym Floor CompanyWood floor pro and gym floor artist Luis Perez of Hero Flooring shares his story of how, as a young African American/Latino man searching for a better life, he began is gym floor business.December 3, 2021Page 1 of 1Top StoriesRecoatingHow We Do These Floors: Recoating The Worst of the WorstWe dialed in a recoating process that worked, even on the most demanding jobs—here’s my advice for a recoating process that works.Stain/Custom ColorPrevent This Common Complaint: The Stain Won’t DryRetailGoing the Distance: See the Winners of the 2026 WFB Outstanding Retailer AwardsNewsEnter WFB's 2026 Ultimate Wood Floor Guy/Gal Contest by Oct. 1Sponsor ContentThink Like A Brand: Why Your Flooring Business Needs A Real Identity
