Mike SundellMike Sundell is retired after a lifetime in the coatings industry.HistoryA Formidable Challenge: Introducing Waterborne CoatingsThe early 1980’s were an interesting time in the wood floor finish business. Oil-modified urethane (OMU) was king. While there were a few other types of finishes being used, almost every contractor used OMU. However, that was going to change very quickly.May 17, 2024Page 1 of 1Top StoriesRecoatingHow We Do These Floors: Recoating The Worst of the WorstWe dialed in a recoating process that worked, even on the most demanding jobs—here’s my advice for a recoating process that works.Stain/Custom ColorPrevent This Common Complaint: The Stain Won’t DryRetailGoing the Distance: See the Winners of the 2026 WFB Outstanding Retailer AwardsNewsEnter WFB's 2026 Ultimate Wood Floor Guy/Gal Contest by Oct. 1Sponsor ContentThink Like A Brand: Why Your Flooring Business Needs A Real Identity