2023 Wood Floor Business Survey of Wood Flooring Retailers

Oct 4, 2023

Every two years, we ask wood flooring retailers to share insights into their businesses. To take a deep dive into data about wood flooring retailers today, turn the page. (To see the State of the Industry data with more stats about retailers, go to wfbmag.co/am23soi).

Ret Svy 1 1023

Our team’s work creating and editing videos earned us a YouTube Silver Play Button for getting over 100,000 subscribers.

How We Created a Social Media Side Business

March 12, 2025

Absco's Waterborne Line-up

Enter the 2025 WFB Outstanding Retailer Awards

Enter the 2025 Wood Floor Business Truck & Van Contest

How We’ve Managed to Retain Employees for Decades

Retail

How We Created a Social Media Side Business

In a little over two years ago and have gathered over 151,000 YouTube subscribers and 41,000 TikTok followers. Here are our tips for creating a side business on social media.

Expert Tips for Prepping Wood Floors and Applying LED-Cured Oils

LED Coating Solutions

News

Striving for Excellence: See the Winners of the 2024 WFB Outstanding Retailer Awards

WFB Outstanding Retailer Award winners of 2024 have displayed excellence in their retail businesses through stunning showrooms, exceptional customer service and clever digital tactics.

Retail

Kiosks Help Customers Pick Their Floors One Touch at a Time

Madison, Wis.-based Sergenian's added two flooring kiosks to its showroom to help customers find what they want faster and easier.

Mark Maly tries out the new flooring Kiosks in Sergenian's.

Management

Tips for Engaging With Your Community

We want to be an industry leader in our area, and aside from having the technical skills, we’ve found that also entails finding ways to connect with our community.

Retail

My Best Advice for Navigating Succession as a Family Business

I followed my dad into the business, and today we have five retail locations in Virginia. Here are some ways we have navigated succession as a successful multi-generational family business.

My father and I were both raised in the family flooring business, and we found mutual respect is critical to working across generations.

Management

Breaking the 'Tradesman’s Curse' for Growth, Part 5: Employee Scorecards

Every team member in your wood flooring business needs to know how much value they bring to the team, and one key way to do that is with employee scorecards.

Retail

How We Tailor Our Retail Flooring Business to Designers

Here in the Los Angeles area, where our business is located, many of our residential customers use interior designers for their home remodels or builds. Here are some of the specific ways we’ve catered our retail flooring business to designers.

We host frequent educational sessions tailored to designers and their staff in our showroom.

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Resource Book

Looking for a specific product or a company? Wood Floor Business has the only comprehensive database of the industry.

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Podcasts

All Things Wood Floor, created by Wood Floor Business magazine, talks to interesting wood flooring pros to share knowledge, stories and tips on everything to do with wood flooring, from installation, sanding and finishing to business management.

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