Armstrong Flooring (Lancaster, Pa.) promoted four employees to vice president positions.

The VP positions for customer service, human resources, marketing, and commercial strategic accounts will be taken over by Denise Bird, Lindsey Groft, Debra Lechner and Mike Penny, respectively.

Bird, who has been with Armstrong for 34 years, previously worked as director, customer service and will now be responsible for customer service, technical services, data management and orders and shipments.

Groft has been with Armstrong for 16 years and will now oversee human resources teams at the company’s manufacturing plants, research and development, marketing and leadership development program. She previously served as director, human resources.

Lechner comes to the vice president of marketing position with 16 years of experience at Armstrong and previously served as the company’s channel marketing director. Lechner will now be responsible for teams handling channel management, advertising, public relations, social media, digital marketing, creative services, customer insights, merchandising and sustainability.

Penny has worked for Armstrong 18 years, previously as director, commercial strategic accounts. As vice president of the department, he will be in charge of the sales team serving customers in the retail, healthcare, senior living, hospitality and office market segments.