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Robinson Lumber Co. (New Orleans, La.) hired Mallory Robinson as marketing associate.
She will be responsible for leading the marketing efforts for the company and its North American and international sales team.
Robinson is the first woman to join the company under its fifth generation of all-male Robinson family leadership.
Robinson has experience in sales, project management and marketing.
“It’s ironic that in a sales-driven industry such as ours, so many of us fail to recognize the importance of marketing,” said Garner Robinson, president, in a statement. “We are excited to have a skilled marketing professional join our team. Mallory’s joining the company is an exciting addition to the fifth generation and an essential component to our sales growth plan.”
Robinson can be contacted at (504) 896-6138 or via email.
Updated Feb. 3 to clarify Robinson's responsibilities.