Scott TarpinianScott Tarpinian is project manager at Boulder, Colo.-based Berlin Flooring.ManagementBid the Customer: Tailoring Estimates for Each CustomerEvery wood flooring contractor can tell you that when you walk up to someone's house for the first time, you never know just what to expect. Every job and every customer is different, but some contractors try to do all their estimates the same way-get in, measure, and get out. If you're charging $4 for refinish (for example), you are probably losing jobs that you would have got at $3.50, but you're missing out on extra profit, because someone was willing to pay $4.50. What I've found over the years is this: Don't just bid the job, bid the customer.May 23, 2012Page 1 of 1Top StoriesRetailThriving Through Innovation: See the Winners of the 2025 WFB Outstanding Retailer AwardsFrom reimagined showrooms and mobile studios to thoughtful mentorship, employee empowerment and social media marketing, these WFB Outstanding Retailers are proving that personalized service is key to long-term success.TechniquesUseful Advice When Dealing With Pine FlooringContractingHow I Do These Jobs: Refinishing DecksManagementHow We Transitioned to a Second-Generation Family BusinessSponsor ContentSawdust in Our Veins