Dale HallDale Hall is at Middleton, Wis.-based Dale Hall Photography LLC.MarketingUse These Tips to Invest in the Right Architectural PhotographerNot all commercial photographers are created equal. There are studio tabletop shooters, event shooters, annual report shooters, food photographers, aerial photographers, architectural photographers, industrial photographers and location shooters, to name a few.Glare on the floor is a distraction. This can come from a window, lighting or a fireplace, like the example below. As you can see in the first photo, the glare on the floor distracts the viewer from enjoying the beautiful floor. In the second photo, the glare is taken out and this creates a much more "balanced" photo. Remember, your shots should feature your floor prominently, since it is the product you are trying to sell.January 28, 2013Page 1 of 1Top StoriesDesignCraftsmanship Across the Globe: Introducing the Winners of the 2024 WFB Design AwardsHailing everywhere from Italy to Portugal to Cincinnati to Washington, D.C., to Brazil to Chicago (by way of Poland), the recipients of this year’s WFB Design Awards prove, through sweat and creativity, that true craftsmanship has no borders.Machines/ToolsMeet the Repairman Turning Edgers Into ArtworkContractingWhat’s Your Top Advice for When Things Get Slow?DesignWhite Oak vs. Red Oak: As Pressure Increases on White Oak, Red Oak Is a Versatile AlternativeSponsor ContentRecognizing Retail Excellence: Enter the 2024 WFB Outstanding Retailer Awards