If you've read my blog or magazine articles, you already know that awhile back I decided to change my business to focus on higher-end work instead of new construction. Summarized in just a few minutes, here's my story about what inspired me to make the change and how I did it:
[Note from the editor: Read Keith's poem "New Construction Blues" and his article "How One Wood Flooring Contractor Ditched the New Construction Blues."]
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