2014 Prefinished Wood Flooring Product Focus

Oct 29, 2014

Prefinished flooring sales are more important than ever. In the October/November 2014 issue of Hardwood Floors, we give you a glimpse at the products NWFA-member manufacturers are selling. The chart below gives an overview of the prefinished flooring market. It includes submitted photos and technical specifications of their most popular prefinished lines, from species to edge type to install method. Note that each company was limited to one listing.

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Seth Gladden Launches the Gladden Group, a Marketing and Consulting Agency

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Introducing Color Theory for Custom Wood Finishing

Wood Floor Business

In this live demo, industry-leading color experts Avedis Duvenjian and Vartan Arutyunian will cover the basics needed to understand color–including the color wheel, primary, secondary and tertiary colors, hue, saturation, CRI and more.

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Overall housing starts increased 5.7% in April to a seasonally adjusted annual rate of 1.36 million units, but the annual rate of single-family starts decreased slightly in April.

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Zena Forest Products Launches Edge Grain Flooring

Zena Forest Products, based in Salem, Ore., has introduced a wood flooring line, Edge Grain, that it says is unique and sustainable.

Zena Forest Products' Edge Grain wood flooring consists of 7½-by-15-inch hardwood tiles composed of ¾-inch-wide individual strips and two thin embedded wire backings.

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