New WFCA Partner Offers Members Discounted Marketing Services

Jan 15, 2018

The World Floor Covering Association partnered with Mill Creek Media Group, which will provide WFCA members with marketing, communications and content creation services at a discounted rate.

Mill Creek Media Group has more than 30 years of experience and includes Shaw Floors and Novalis International among its clients.

Houzz Launches AI Communication Tools in App

June 17, 2026

Houzz Launches AI Communication Tools in App

Housing Starts Down in May as Multifamily Starts Plunge

Builder Confidence Below 40 for 14 Months Straight

WFB Briefs: NAHB Calculates Cost of Regulations; Small Business Optimism Falls in May; More

NAHB finds regulations add $131,734 to the cost of a new single-family home, small business optimism fell 0.6 points in May to 95.3, and more.

News

Temporary Ease on Gas Prices Drives Consumer Sentiment Increase

Consumer sentiment rose to 48.9 in early June, an increase of 4.1 points from May, driven by easing gasoline prices, according to the University of Michigan’s Surveys of Consumers.

News

Välinge Increases Renewable Energy Use

In its 2025 sustainability report, Välinge Innovation (Viken, Sweden) reported that 73% of its total energy consumption came from renewable sources in 2025, up from 69% the year before.

News

Mohawk Appoints Paul De Cock CEO

Mohawk Industries (Calhoun, Ga.) has named Paul F. De Cock, the company’s current president and chief operating officer, as its next chief executive officer, effective September 30, according to the company.

Paul F. De Cock will take over as CEO of Mohawk Industries September 30.

News

Residential Building Materials Hit Highest Prices in Over Three Years

Wholesale prices for building materials used in residential construction climbed 4.4% year-over-year in May, the strongest yearly increase since January 2023, according to the National Association of Home Builders’ analysis of U.S. Bureau of Labor Statistics Producer Price Index data.

News

New Chicago-Area Distributor Aims to Support Wood Floor Community

A new Chicago-area flooring supplies distributor, DOM Flooring Supplies (Elk Grove Village, Ill.), hosted demonstration days at its store, May 20–21. The event marks one of many, as Owner Damien Janaszek says he plans to build a community and bolster education around the wood flooring industry.

Owner Damien Janaszek wants DOM's showroom and warehouse to be a place contractors feel comfortable stopping by and asking for help.

News

Existing Home Sales Increase as More First-Time Buyers Enter Market

Total existing home sales increased 3.2% to a seasonally adjusted annual rate of 4.17 million in May, the highest rate since December 2025 but still historically low, according to the National Association of Realtors and the National Association of Home Builders.

News

Zillow: Home Seller Activity Falls Year-Over-Year as Mortgage Rates Climb

May home sales rose 4.8% month-over-month to 341,929, but stood 2.9% lower than last year as new listings decreased 0.8% month-over-month and fell 4.1% year-over-year to 422,956, according to Zillow’s May market report.

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