
The new wrap at 3M's HQ is meant to be a visual representation of the company's Wonder campaign.
The company also announced the installation of a 12-story wrap on two sides of its headquarters in St. Paul. The wrap features the company’s logo and states, “Curiosity is just the beginning.”
The wrap is made of nearly 500 individual pieces of film that cover 30 percent of each side of the building it is featured on, fitting together like a mosaic. It will serve as a “visual representation” of 3M’s Wonder campaign, which encourages people to look closely at the world around them and see that “curiosity can lead to great discoveries.”