Premiere Finishing & Coating (Reidsville, N.C.) launched a redesigned website with new features for customers.
Premiere Finishing & Coating Director of Marketing Jenny Riddle led the redesign effort and the redevelopment of the site. The revamping of the website coincided with a restructuring of the company’s marketing program, which will focus on highlighting the company’s high-end custom finishing and texture abilities and its turn-key prefinished wood flooring program.
New features of the site include improved functionality, a library of finishing samples with custom textures and colors, a library of customers’ wood flooring inventory and finish manufacturer color swatches.
The new website can be viewed here.
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