Rubio Monocoat USA Brings on Joe Verich as Industrial Sales Rep

Feb 2, 2026

Industrial flooring veteran Joe Verich is the new industrial sales representative for Rubio Monocoat USA (Spicewood, Texas).

He will support existing industrial partners while helping expand new relationships across North America—working closely with manufacturers, finishers, and the architect and designer community to improve finish outcomes while prioritizing efficiency and environmental performance.

“Rubio Monocoat is committed to growing our industrial footprint, and this is the first step to showing our commitment to the industrial flooring community,” said Jess Card, managing director of Rubio Monocoat USA. “Joe’s knowledge of the industrial flooring segment, the architect and designer community, and his real-world application of Rubio Monocoat industrially for 20-plus years make him a perfect addition to our team.”

New Home Sales Fall 7.3% in May

June 24, 2026

New Home Sales Fall 7.3% in May

EU Duties on Chinese Imports Lift European Wood Flooring Output in 2025

Stanton Releases Upgrades to B2B Website

WFB Briefs: Registration for 2026 NAFCD + NBMDA Now Open, U.S. Hardwood Imports Plunge, and More

The 2026 NAFCD + NBMDA Annual Convention is set for November 3–5, U.S. imports of hardwood and decorative plywood were down significantly for the first four months of this year, and more.

News

NAR: Pending Home Sales Up in All Regions

Pending home sales increased 3.8% month-over-month in May and 4.8% year-over-year, according to the National Association of Realtors' Pending Home Sales report.

News

Harvard: Home Prices Rose by More Than Half Since 2020

Home prices have risen 54% nationwide since 2020—which, combined with elevated mortgage rates, has priced many would-be buyers out of the market even as price growth slows, according to the Joint Center for Housing Studies of Harvard University’s State of the Nation’s Housing 2026 report.

News

Residential Construction Starts Fell 2.1% in May

Residential building starts fell 2.1% from April to May to a seasonally adjusted annual rate of $373 billion, according to Dodge Construction Network.

News

Houzz Launches AI Communication Tools in App

Home services software provider Houzz (Palo Alto, Calif.) introduced new AI-powered mobile features to its Houzz Pro app that include call transcriptions, language translations for text, and offline mode.

News

Housing Starts Down in May as Multifamily Starts Plunge

Single-family starts fell 1.9% month-over-month and 6.7% year-over-year to a seasonally adjusted 882,000 homes, while multifamily starts dropped 40.2% from April and 14.2% year-over-year for an annualized rate of 295,000 units.

News

Builder Confidence Below 40 for 14 Months Straight

Single-family home builder confidence fell two points to 35 in June, according to the National Association of Home Builders/Wells Fargo Housing Market Index, marking the 14th consecutive month that sentiment has been below 40, a streak not seen since the foreclosure crisis in 2011–2012.

News

Worldwide Wood Floor Art Project Connects Craftspeople

Jakko Woudenberg, the Dutch Wood Artist of “The Night Watch in Wood” fame, has launched a collective wood floor art project called “Pay It Forward” that currently spans eight countries and 39 participants.

Page 1 of 905

Resource Book

Looking for a specific product or a company? Wood Floor Business has the only comprehensive database of the industry.

Learn More

Podcasts

All Things Wood Floor, created by Wood Floor Business magazine, talks to interesting wood flooring pros to share knowledge, stories and tips on everything to do with wood flooring, from installation, sanding and finishing to business management.

Learn More