Secrets of Lighting and How It Impacts the Color of Wood

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Learning Objectives:

  • How lighting impacts the way color is perceived
  • Using lighting to ensure closest color matching
  • How altering light can save you on a jobsite



Overview:

When working with custom colors on wood flooring or any other wood, it’s extremely important to understand how lighting may alter the appearance of color. In this live demo, industry-leading color experts Avedis Duvenjian and special guest, Howard Brickman will cover how wood stains are impacted by lighting, tips for utilizing lighting to get closest color matching and how you can use light to save you on a job site. 

App referenced in Live Demo: LightSpectrum Pro

LED Coating Solutions YouTube: https://www.youtube.com/@LEDCoatingSolutions


Speakers:Avedis Duvenjian Crop

Avedis Duvenjian's background in wood finishing goes back generations before him to his grandfather in Armenia. In his own career, he felt drawn to wood flooring, in particular the work of legendary wood floor master Birger Juell, renowned for his classic European parquets, and the oil finishes being used in Europe. Avedis and his partner, Vartan, created Archetypal Imagery, which has become one of the most award-winning and sought-after wood flooring companies in the world. Today, Avedis's obsession with color theory and how color and finishes interplay with wood has become his life’s work, and creating LED Coatings Solutions is the culmination of that work.

Howard Brickman is president at Norwell, Mass.-based Brickman Consulting andHoward director of training and inspections for the International Wood Flooring Association. Howard is a world-renowned wood flooring expert, and close friend and partner of LED Coating Solutions.


Sponsor:

LED Coating Solutions is the brainchild of Avedis Duvenjian and Vartan Arutyunian, who are renowned in the wood flooring industry for their award-winning high-endLed Logo work throughout the world with a focus on custom design and color. Now they are introducing game-changing European LED-cured oil finishes to the North American market for use both on the job site and in factory-finishing lines.

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