Chris Keale

Chris Keale is owner/operator of Denver-based T&G Flooring and a recipient of the 2022 WFB Outstanding Retailer Award.

Pain and Joy: How We Turned Around A Company In A Recession

Here’s how we not only survived the recession, but in the process also laid the groundwork to become one of the leaders in our market.

November 18, 2022

Education has become a foundational part of our business, and it’s helped set us apart.

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Meet the Winners of the 2024 Ultimate Wood Floor Guy & Gal Contest

WFB is honored to introduce the winners of the 2024 Ultimate Wood Floor Guy & Gal Contest: Patrick Russell and Jessica Hall. Read about how they go above and beyond in their craft.

Photo credits clockwise from top left: Rift-and-quartered select red oak from Allegheny Mountain Hardwood Flooring and installed by Ron Doran, hickory/pecan by Robert Welp, white oak by Aaron Hall, cherry refinished by Alex Ramirez, maple by Adrian Molitor, ash by Chris Hodges. Center: Walnut by Jamie Espinoza.

Domestic Species for Wood Flooring 101: What Pros Should Know

I’ve found that panelizing sections of herringbone with face tape makes installation faster and less error-prone.

Herringbone Reinvented: Panelizing for Stress-Free Floors

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Enter the 2025 Wood Floor Business Design Awards

Arbortech Mini Grinder Tool: An Incredibly Versatile Tool

Arbortech Mini Grinder Tool: An Incredibly Versatile Tool