Flooring dealer Empire Today (Northlake, Ill.) has been ordered by a jury to pay Avon, Mass.-based National Floors Direct (NFD) $500,000 in damages stemming from an unfair business practice suit, according to an NFD release. The case was decided within the U.S. District Court for the District of Massachusetts.

In December 2008 Empire Today, commonly known as Empire Carpet, filed suit against approximately 20 individuals affiliated with NFD, alleging a variety of unfair business practices. NFD denied the allegations and then filed a counter-suit alleging Empire Today abused the legal process. According to an Empire Today representative, NFD sought damages of nearly $12 million in its counter-suit.

In October 2010, a federal district court jury ruled unanimously in favor of NFD, and since then Empire Today has petitioned the judge to overturn the jury's verdict. In addition, NFD has petitioned the district court to find the Empire Today violated Massachusetts' own deceptive business practices laws.

"We were confident from the day Empire filed suit that the company's claims were totally untrue and that Empire had sued just to try and put us out of business," said NFD President Aaron Rosenberg.

"We are pleased with the ultimate outcome as our goal was to protect consumers from what we believe to have been false and misleading advertising claims and trademark confusion," said Empire Today CEO Steve Silvers. "Specifically, since filing the lawsuit, National Floors Direct changed many of the marketing and advertising strategies about which Empire complained. While we lost some of our initial jury claims, both parties now have claims that are to be decided before the judge before the case can proceed to appeal. We remain confident in a successful outcome of the legal proceedings."

avatar
buck run hardwoods llc Wednesday, 23 February 2011
The way they treat their installation crews are rediculious to say the least they put their crews between them and the consumer and if anything goes wrong its the installers falt and they collect money from there installers to make things that go wrong right. How can you offer next day installations of hardwood and laminate floors when every body knows you have to aclimate the flooring to the customers home for proper installation. What I saw while working for them certainly made me ashamed to work for them.
avatar
You cannot be a certified installer and be able to abide by the standards in which you were certified to, if you subcontract to Empire.

Just slap it in and run, is the motto of Empire sales.
Lie to make a sale. Tell them what they want to hear, not the truth, to make a sale. Then throw in in the installers lap.... Just handle it.
avatar
would like to hear more testimonials re empire from installers, sales people ,customers
avatar
This stuff is still going on. I started working for them in 2018 and it looks like it's getting worse. Horrible, shady company.
avatar
I contacted them to replace my flooring and they were supposed to start early this morning. I spent the entire day before prepping for their arrival and called them at 8:00 am to see if they were close to getting here and that’s when the runaround began. At 10 am. They phoned to say they had run short of the product and would need to reschedule but had no idea when that date would be.
I asked him to call me back ASAP and no one ever did I tried several times and the customer service recorder said they were not available at this time
I contacted the other company I received a bid from and made arrangements to have them do the replacement. I called 3 times to cancel the contract and after pleading my case they kept putting me on hold until the line went dead. 2 hours later the salesmen texted me to say they found my product and could come tomorrow. Too late, already contracted the new company. Also, the financial services they provide are also bogus! They quoted me 11% but the contract sent to me was 28.99%
BIG difference!
avatar
Patrick Burke Hardwood Insepti Friday, 25 February 2011
I am sad to say I worked in sales for them 2 months they do not know what integrity and honesty mean it hurts the flooring industry when companies operated like that I knew it would catch up to them sooner or later.
avatar
let's hear more, companies like this need to be expossed for their misleading advertising and diseptive sells tactics .
avatar
they miss lead there sales reps when Empire today hire them, we should file a class action lawsuit against them
avatar
I can say as an ex-customer and never again customer that this is THE WORST company I have ever dealt with. You can not get anyone with any authority to speak to you. Salesman takes order, takes your money and the installers say they can't do the job after they arrive. I'm still waiting for my refund.
avatar
I used part of my life insurance money when my husband died to replace my floors with brazillian cherry flooring. They started cracking and changing colors in every room. They sent several people out and ended up telling me it's a humidity problem. I told them the floors are less than a year old and they refused to do anything unles I payed them more money to fix the floors. So I'm out more than 10.000 dollars and left with floors that's crack and change colors on a daily basis. Why would I want to invest more money to fix them???
avatar
I worked for them as a sales subcontractor. As was stated earlier I was totally mislead at the time of hiring and throughout there training process. They want to control you as if you are an employee but insist that you be an independent contractors. That way they get all the benifits of an employee with none of the responsibilities. There advertising is misleading and the treatment of there sales agents is a joke. Although I was closing many sales for them I only worked for them for just over one month. The sales methods were all about the sale on the spot. With the office pressuring the salesperson to do whatever it takes to make the sale. In a training class of about 23 people I was the last of the group working for them when I quit. I have to say they were the worst company that I have ever worked for and would never recommend them to anybody. I have been in the hardwood flooring trade for almost 30 years and have been around many different companies. I think the trade would be better off if Empire disappeared. Good rid dens!
avatar
Totally mislead by the company/sales person, now we need help and it's falling on deaf ears. No one wants to take responsibility especially when it comes to keeping their word on their product. Very disappointed. Would not recommend them.