Matt GarciaMatt Garcia is owner at San Angelo, Texas-based Craftsman Hardwood Flooring.ManagementBreaking the “Tradesman’s Curse” for Growth, Part 5: Employee ScorecardsEvery team member knows how much value they bring to the team, and one key way to do that is with employee scorecards.March 1, 2024ManagementBreaking the “Tradesman’s Curse” for Growth, Part 4: Key Performance IndicatorsThe concept of key performance indicators (KPI’s) sounds great, but what does that mean? We use our project analysis numbers to develop specific goalposts for our wood flooring businesses.January 22, 2024ManagementBreaking the “Tradesman’s Curse” for Growth, Part 3: Setting Quality StandardsThe No. 1 way to incentivize quality in your wood flooring business is by creating a culture that reinforces the value for quality. The first step is building a team that has integrity and pride in their work.December 19, 2023ManagementBreaking the “Tradesman’s Curse” for Growth, Part 2: Project AnalysisWhen we opened a retail location, our revenues doubled but profits were down. The answer was to start tracking our project numbers. Here is how we break down the numbers for each project.November 20, 2023ManagementBreaking the “Tradesman’s Curse” for Growth, Part 1: Creating Your Standard Operating ProceduresThe first step to transforming your business and creating a solid business structure is to identify and improve your standard operating procedures—here are some tips from wood floor pro Matt Garcia.November 6, 2023ContractingBuilding Systems to Break the ‘Tradesman’s Curse’ for Growth in Your Wood Flooring BusinessWood floor pro Matt Garcia realized he had to completely transform how he managed his company if his dreams for growth were going to materialize.September 15, 2023Tools + EquipmentRouters 101: What a Wood Floor Pro Should KnowWood flooring pro Matt Garcia explains the router bits and accessories that are useful for wood flooring work.March 23, 2023Page 1 of 1Top StoriesRestorationHow We Did This Floor: A Huge Chevron Floor in a Historic Government BuildingUniversal Floors has done hundreds of historical renovations in Washington, D.C., but the Mellon Auditorium was one of the most challenging jobs they've done.Next GenThe Next Generation: How To Train a Wood Floor ProRetailHow We Tailor Our Retail Flooring Business to DesignersContractingHow I Changed What ‘Profit’ Meant in My Business and My LifeSponsor ContentEnter the 2024 Wood Floor Business Truck & Van Contest