The Forest Stewardship Council wants to double its share from 10 to 20 percent of global forest-based trade by 2020, according to a document explaining the organization’s strategy over the next five years.
The organization will achieve this goal by strengthening the FSC framework and governance, increasing the market value of FSC by overcoming certification barriers and aligning FSC’s affiliated organizations under the same strategy.
“… FSC is a market tool, and we can only achieve our mission if enough of the market is working towards the same goal,” said FSC Director General Kim Carstensen in the report. “By aiming for 20 percent, we are choosing to take a leading role in shifting the global forest trend toward sustainable use, conservation, restoration and respect for all.”