Sophia VoightSophia Voight is a former WFB assistant editor. Social MediaSocial Media Success Helps Australian Sand-And-Finish Company GrowHastings, Australia-based Quicksand Flooring have gathered almost 200,000 followers across its Instagram, TikTok and YouTube accounts and has amassed millions of views on its videos.January 16, 2025RestorationRestoring Olivewood Floors With a Modern FlairCorrao Pietro of Rome, Italy-based Corrao Pietro Parquet restored olivewood floors in one of the "most challenging projects" he's ever done.January 16, 2025RestorationPhiladelphia Restores Street to Historic Wood-Block PavementA block of Philadelphia’s Camac Street has returned to its roots and been restored to its original 1800s wood-block pavement.January 16, 2025HomeMeet the Winners of the 2024 Ultimate Wood Floor Guy & Gal ContestWFB is honored to introduce the winners of the 2024 Ultimate Wood Floor Guy & Gal Contest: Patrick Russell and Jessica Hall. Read about how they go above and beyond in their craft.November 15, 2024Social MediaThree Social Media Mistakes Wood Floor Businesses Should AvoidSocial media has become a vital tool for wood floor businesses to connect with customers and build their brand. Here are three common social media mistakes and how to avoid them.November 13, 2024TrendsMinnesota Embraces Wire-Brushed Hickory FloorsWire-brushed hardwood floors are a popular choice among customers in the greater Twin Cities and central Minnesota area.November 13, 2024ParquetA ‘Random’ Pattern Crafted From Wood and MarbleWhen clothing brand Ulla Johnson planned to open its flagship West Coast store, owners wanted something special for the floors. The task fell to West Hollywood, Calif.-based Fame Hardwood and designer Kelly Wearstler.November 12, 2024ParquetBold Color and a Classic Pattern in This Oceanfront HomeThe parquet installation for this oceanfront home was the largest, most expensive project Belmar, N.J.-based Floors by the Shore had undertaken at the time it was finished.October 23, 2024NewsFive Financial Tips for Small Wood Flooring BusinessesAuthor Mike Michalowicz, who focuses on financial advice for small businesses, sat down with WFB to discuss tips wood floor businesses could implement to alleviate cash flow problems and potentially resolve financial stress.October 16, 2024DesignSpanish Company Shares its Family Story Across Showroom FloorIn 2020, the showroom of Valladolid, Spain-based Gallery by Suelos de Madera flooded, destroying the floors. Tasked with installing new floors, owner Emilio Manzano took the opportunity to show off his “passion and love” for wood floors.September 18, 2024Previous PagePage 4 of 5Next PageTop StoriesRecoatingHow We Do These Floors: Recoating The Worst of the WorstWe dialed in a recoating process that worked, even on the most demanding jobs—here’s my advice for a recoating process that works.Stain/Custom ColorPrevent This Common Complaint: The Stain Won’t DryRetailGoing the Distance: See the Winners of the 2026 WFB Outstanding Retailer AwardsNewsEnter WFB's 2026 Ultimate Wood Floor Guy/Gal Contest by Oct. 1Sponsor ContentSponsored Video: Horizon Forest Products, Your One-Stop Shop for Hardwood Flooring
