Social media has become a vital tool for wood floor businesses to connect with customers and build their brand. Here are three common social media mistakes and how to avoid them:
1) Inconsistent Names Across Platforms
Your business name should be exactly the same on your website and all social media accounts. Having different names across sites makes it difficult for people to locate you across the internet.
2) Using Multiple Profile Pictures
It may seem like a creative choice to use different profile pictures for each social media account, but as with the first tip, it can confuse customers and hurt a business’s credibility. Instead, use your logo as your profile picture; this makes your company instantly recognizable when others are trying to tag you.
3) No URL and Location in Your Bio
Including this simple information is key to differentiating your business from others. This also makes it easier for customers to contact you and find more information about your company.
